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After decades of precision, profit and swagger, Porsche admits its business model is broken - luxurylaunches.com/transport/pors…

Bandit9 has turned the Ducati 821 into a $45,000 sculptural speed machine. The reflective aluminum rocket is a museum piece perfect for the mountain roads - luxurylaunches.com/transport/band…

Not only did this #Florida businessman name his $85 million explorer yacht after his beloved dog, he also designed the 209‑foot vessel to be as comfortable for his dogs as it is for him, even installing a dedicated puppy park. - luxurylaunches.com/pets/superyach…

Once an ordinary backstage caterer, Charlie Ayers landed a job at Google by sending them scones, he then borrowed money from his dad to get Google stock at 2 cents and now he is worth more than Tom Cruise and Jamie Oliver combined. - luxurylaunches.com/other_stuff/go…

Forget a selfie, the 16 millionaires who have shelled out $160,000 each for George Clooney and Amal’s charity wont even have access to Wi-Fi or their mobile phones when they visit the power couple’s stunning Lake Como home - luxurylaunches.com/celebrities/ge…

Ditching quiet luxury, Dior D-Motion bag becomes the It-bag of the season with a $4,250 price tag, macrocannage quilting, and signature D-I-O-R charms - luxurylaunches.com/fashion/dior-d…

Seized in #Spain and raided by the FBI, Crescent, the $600 million megayacht is on the move for the first time after 4 long years. The 443-foot long vessel which boasts a two-level glass atrium, retractable helipad, glass bottom pool is undergoing - luxurylaunches.com/transport/cres…

Forget leaving billions, Mark Zuckerberg the third richest person on the planet does not rely on butlers or nannies and instead makes his three daughters wash dishes, do chores and bake bread. A doting father, the Meta CEO even takes the time out - luxurylaunches.com/celebrities/ma…

Not on Lake Como or the Amalfi Coast, but on #SanFrancisco Bay: an enchanting waterfront estate with a private funicular and a 51‑foot yacht is on the market for $22 million - luxurylaunches.com/real_estate/be…

The $400 million The Boeing Company 747 luxury private jet, gifted by the big‑hearted Qatari royal family, has been officially accepted by the U.S. government as an unconditional donation. Used for years, the “flying palace” will now undergo a costly refit- luxurylaunches.com/other_stuff/qa…

Instead of diesel, eco‑conscious billionaire Earvin Magic Johnson refueled his chartered 312‑foot superyacht with 80,000 liters of expensive cooking‑oil fuel for guilt‑free cruising in the Mediterranean with his family. - luxurylaunches.com/celebrities/ma…

This Michigan man was shocked to learn that his neighbor’s “foreign car” which he ignored as a teen turned out to be the only factory‑raced Ferrari 250 GTO, a car so rare it was later auctioned for $52 million - luxurylaunches.com/auctions/michi…

The man responsible for the iconic Jaguar F‑Type has designed a $75,000 racing simulator, which is apt for a millionaire’s mansionv - luxurylaunches.com/gadgets/prodri…

Not in his 135,000 sq.ft office but video game billionaire Gabe Newell works seven days a week remotely, from the master suite of his $250 million superyacht, Tranquility, reviewing Steam updates between scuba dives and streaming from the Mediterranean - luxurylaunches.com/transport/gabe…

The United States has an overly ambitious plan to transform the $400 million The Boeing Company 747 which the generous Qatar royal family used as their flying palace into the next Air Force One by as soon as February 2026 - luxurylaunches.com/transport/qata…

While they are struggling to sell output from their multibillion‑dollar hydrogen plant, the audicious #Saudi Crown Prince MBS is now building a green hydrogen plant that will be four times the size of San Francisco. - luxurylaunches.com/other_stuff/sa…

Once a head turner, the 192‑foot Phi superyacht now looks tired at London’s Canary Wharf, three years after seizure, as the UK’s highest court rejects appeal, leaving unsanctioned owner Sergei Naumenko with an uninsured, run-down vessel- luxurylaunches.com/transport/phi-…

#Dubai had grand plans to tow a massive iceberg thousands of miles from Antarctica to its desert shores, promising 100,000-year old pristine water to its millions of residents. More than 8 years have passed and they did get ice from the arctic but - luxurylaunches.com/gastronomy/dub…

The man who designed the top-secret interiors of Jeff Bezos ’ $500 million Koru sailing yacht is selling his stunning Manhattan apartment for $3.5 million - luxurylaunches.com/real_estate/je…

Steve Jobs designed his cabin onboard his $120 million superyacht to be far apart from the kids, while the Apple co-founder could never step foot on his final masterpiece his daughter Eve after celebrating her bachelorette is now honeymooning - luxurylaunches.com/transport/eve-…