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An extraordinary insight into an extraordinary company. Why Amazon knows so much about you bbc.in/2P0cFDy via BBC News (UK)

No One Can Explain Why Planes Stay in the Air - thank goodness I'm not the only one who asks themselves this question every time I look up at the sky and see one in flight.scientificamerican.com/article/no-one… via Scientific American

Probably worth knowing the difference between Epidemics, Pandemics, and Outbreaks of Contagious Diseases wb.md/32x2WKs from WebMD

It started with a star-gazing app and ended here waitbutwhy.com/2014/05/fermi-… Be warned this will mess with your head.

How big is big these days? Microsoft has a market capitalisation of $1.3 trillion+. A list of co.s whose combined market value is roughly equivalent to 1 Microsoft: 50 Macy's 5 Twitters 4 Fords 3 Boeings 3 Deltas 2 Snaps ExxonMobil Starbucks JPMorgan McDonald's Goldman Sachs

Too true

A pause for thought - thanks to Kendrick Lamar, Kobe Bryant & Nike pitchfork.com/news/kendrick-… via Pitchfork

Elon Musk promises demo of a working Neuralink device on today...this is likely to be the start of something extraordinary (again) from Mr Stark theverge.com/2020/8/26/2140… via The Verge

Rosenthal experiment on the power of expectations (for good or bad) timharford.com/2020/08/rats-m…

"When talent is lacking, habit will often suffice." –James Clear

"To simplify before you understand the details is ignorance. To simplify after you understand the details is genius." –James Clear

"Broad ideas influence more people. Specific ideas influence people more." –James Clear

"Where to focus: For the beginner, execution. For the intermediate, strategy. For the expert, mindset." –James Clear

Grab a free ticket for brightonSEO - Spring 2021. spring2021.brightonseo.com

I hope you enjoyed this thread! I write a few like this each week Jeremy Moser if you care to follow along 😄 Here's the first tweet, a RT would go a long way if you're feeling generous 👇 x.com/jmoserr/status…

Brilliant BBC series by Rory Sutherland that everyone in advertising or marketing should listening to - bbc.co.uk/programmes/b08…

Being creative is draining. Here's my cheat sheet so you'll never run out of marketing inspiration. 12 easy ways to generate content ideas:

If you read the first edition, you'll be buying this for sure. If you didn't get a copy 1st time around ...then this is going to be a great find for you. Strands of Genius: Paid Attention 2.0 geniussteals.substack.com/p/strands-of-g…

How Tesla got its logo:

“Condense, simplify and speak as briefly as possible. Have the courage to speak in grade-school language” Carmine Gallo on the benefits of brevity