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New #SPQuiz! How connected are E-A-T signals and SEO? A customer tested adding authorship content to their pages to indicate to users and Google that the content is well researched. What do you think happened to organic traffic?

Want to come to brightonSEO next week and don't have a ticket? We are sponsoring (and Will Critchlow is speaking) so we have some tickets to give away. Comment with your thoughts about this #SPQuiz poll and we'll randomly draw a lucky winner or two!

Time to find out if I’ve figured out how to sleep on planes. ~10hrs in the air and then kicking off a busy week of *not being tired™*

It's the end of a day and I'm finally at the hotel, and before a totally-normal-not-jet-laggy-sleep (fingers crossed) I go to grab my Kobo and realize I left it on the plane. Sigh.

I have once again spent ~10+ min thinking I lost the hotel key by forgetting I put in the slot to turn the lights on when entering the room.

It’s #SPQUIZ time! We tested adding emojis to the title tags of a customers’ thematic content pages. What was the impact on organic traffic?

On the personal front, I owe it to myself and my kid to be in better shape than I am right now. For a quick hit of motivation: I'll do a push-up for every ❤️ on this thread, and a one minute plank for every ♻️. (F* me up, Twitter 😉)

On plane, in seat 12C (the Alfa Romeo seat, not far from 8C), working out how many seats are car model names.

#SPQuiz Time! We added positive third-party review ratings to the meta descriptions for a travel company. What do you think the impact on organic traffic was?

Hey #Mozcon. Can't wait to talk to you about SEO moneyball later today. If you'd like to get access to my slides as soon as they're available, drop your email here: marketing.searchpilot.com/seo-moneyball?…

Time for the #SPQuiz! An ecommerce site tested adding estimated read times to their meta descriptions on their blog pages (and Google picked it up in search results!) - what did it do for their organic traffic?

If you work on retail or eCommerce sites and want some SEO test ideas, you should join my webinar next month. I'll compare the key templates on some big retail sites to generate a load of test ideas you can steal. Sign up below. bit.ly/3QCl6CJ

How can retail sites get content on category pages that doesn't look like the typical and spammy "SEO content"? Here's an idea. 🧵 #SEO #testing #retail

If you use competitors for ideas and inspiration, make sure you compare apples with apples. 🧵

SEO metrics are often overlooked in the C-suite 💡 Content production New net traffic and revenue Search trend data Competitor’s branded search New scalable site sections Read more: bit.ly/3BZ9KUE

Start with 5! ✋ Here's our COO's, Craig Bradford, take on which #SEOTest ideas #retail websites should start first! 🛍 bit.ly/3dUJWzz

🚨New live webinar alert! Our COO, Craig Bradford will be sharing 10+ Must-try SEO test ideas for fashion retailers, featuring Nordstrom and Bloomingdale's! 🛍This webinar is not one to be missed! Sign up now! bit.ly/3Fi1DUY

Setting out a cookie and whiskey for Santa, as is tradition 🥃

Let’s have some FUN! I just hit 64k followers. Absolutely blown away. As a thank you, I’m going to buy & send an N64 to one lucky follower. You just have to retweet this post and already follow me. If this tweet hits 100 retweets — I’ll throw in GoldenEye and MarioKart.

"We were frankly working ourselves out of a job from day one." 🎙 Our podcast guest Brian Provost and his team were not just offering title tag solutions but investing in the business to "educate, lock arms with customer stakeholders, and provide value." hubs.la/Q01Fm7Lv0