Martina Lauchengco (@mavinmartina) 's Twitter Profile
Martina Lauchengco

@mavinmartina

LOVED Author, partner @CostanoaVC, partner @OfficialSVPG, Lecturer @UCBerkeley, Board Member, Marketing Advisor, Mom, Sister, and @Stanford Alum.

ID: 61294069

linkhttps://www.amazon.com/dp/1119703646/ref=tsm_1_fb_lk calendar_today29-07-2009 20:57:38

866 Tweet

2,2K Followers

255 Following

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If you're in the UK, LOVED and Marty Cagan's EMPOWERED will be part of Amazon UK's prime special deals on Tuesday and Wednesday. 50% off! One for you, one for a friend... #AmazonPrimeDay

If you're in the UK, LOVED and <a href="/cagan/">Marty Cagan</a>'s EMPOWERED  will be part of Amazon UK's prime special deals on Tuesday and Wednesday. 50% off! One for you, one for a friend... #AmazonPrimeDay
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This just arrived: LOVED is now in French! It's LOVED's first foreign language edition. French-speaking tech ecosystem, can't wait to hear what you think. Where do you start PMM? In product. It gives it more credibility and starts it on a more strategic footing.

This just arrived: LOVED is now in French! It's LOVED's first foreign language edition. French-speaking tech ecosystem, can't wait to hear what you think.

Where do you start PMM? In product. It gives it more credibility and starts it on a more strategic footing.
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I start my 11th year teaching at UC Berkeley today. A lot of what I teach is in LOVED. Glenn Schmelzle🇨🇦 and I talked about it on his podcast, including - What motivates people to take action to solve a problem? - What in a product delivers the most value? lnkd.in/gxCXzRZg

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What makes market leaders stand out? How does an upstart make waves? Remi and I will chat about how to know if product marketing is being done well, even when it's not your job. We'll be doing it all live. Love to have you join us. Register here: ow.ly/usW550MplrY

What makes market leaders stand out? How does an upstart make waves? Remi and I will chat about how to know if product marketing is being done well, even when it's not your job.

We'll be doing it all live. Love to have you join us. Register here:

ow.ly/usW550MplrY
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I appreciate the commitment of so many to get better at product marketing. Thanks to the team Notion Capital for our session on How to Rethink Marketing. Chris Rixon, grateful you shared Mews' transformation story.

I appreciate the commitment of so many to get better at product marketing. Thanks to the team <a href="/NotionCapital/">Notion Capital</a> for our session on How to Rethink Marketing. Chris Rixon, grateful you shared <a href="/MewsSystems/">Mews</a>' transformation story.
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If computer vision matters to you. Rerun has create a purpose built open source tool to help debug and understand by visualizing what's happening in your data. Tools like this are building our future! @ernerfeldt and team - congrats!

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One of the best parts of my job is working with young founders to figure out GTM strategy. After our whiteboard session, Eirik Hernes and Jens spent 5 more hours in their hotel last night rethinking their approach. Now they feel focused. Love the branded orange pants!

One of the best parts of my job is working with young founders to figure out GTM strategy. After our whiteboard session, <a href="/eirikhernes/">Eirik Hernes</a> and Jens spent 5 more hours in their hotel last night rethinking their approach. Now they feel focused. Love the branded orange pants!
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Founder stories are always the best to learn from. Brendan shares his on building AppOmni--which keeps beating plan--despite all the headwinds.

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Empowerment. Agency. Belonging. Favorite words from Rukmini Reddy, Ritika Kalia, Jessica Williams, Margaret Frances lit up the 100+ women builders at Costanoa Ventures Seat@theTable. ✳️ get comfortable being uncomfortable = the path to growth. ✳️ do work w/excellence = be seen

Empowerment. Agency. Belonging. Favorite words from <a href="/Rukmini_Reddy/">Rukmini Reddy</a>, Ritika Kalia, Jessica Williams, Margaret Frances lit up the 100+ women builders at <a href="/costanoavc/">Costanoa Ventures</a> Seat@theTable.

✳️ get comfortable being uncomfortable = the path to growth.

✳️ do work w/excellence = be seen
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Amount of internet traffic between APIs is double that of human Internet traffic. Over 55% of Cloudflare’s traffic is from APIs. Michelle Zatlyn, CEO Cloudflare The Information women in tech

Amount of internet traffic between APIs is double that of human Internet traffic. Over 55% of Cloudflare’s traffic is from APIs. Michelle Zatlyn, CEO Cloudflare <a href="/theinformation/">The Information</a> women in tech
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“You can’t fix something you can’t name. You have to own the bad things.” It’s clarifying for the team. And spend more time with customers. Also clarifying when everything looks equally important. Michelle Zatlyn, CEO Cloudflare

“You can’t fix something you can’t name. You have to own the bad things.” It’s clarifying for the team. And spend more time with customers. Also clarifying when everything looks equally important. Michelle Zatlyn, CEO Cloudflare