Laetitia Mimoun
@mimounlaetitia
Associate Professor in Marketing @ESCP_bs | Consumer culture | Tweets are mine
ID: 398596856
26-10-2011 08:50:06
1,1K Tweet
616 Followers
470 Following
Les 1er mois sont importants pour le bien être psychique du bébé comme pour les parents. Gwladys Henry a porté le projet auprès de l'assemblée Nationale afin qu'il soit prolongé. On est loin des 100K signatures. N'hésitez pas à signer et partager 🙏🏼 petitions.assemblee-nationale.fr/initiatives/i-…
Does working from home make you less productive? I take a look at recent research for The Guardian today. Conclusion: a couple of days of WHF a week in professional jobs seems to increase productivity, retention, job satisfaction etc. theguardian.com/commentisfree/…
We are hiring an assistant professor in marketing in our Turin campus ESCP Business School CCT scholars welcomed! akadeus.com/announcement,a…
🌎 Consumers are increasingly asking for brands to take a stance on societal issues. On [#TheChoice], Associate Prof. in Marketing Laetitia Mimoun offers four possible ways of responding to a #GeopoliticalCrisis like the war between Russia and Ukraine. thechoice.escp.eu/choose-to-lead…
Thrilled to have my dissertation paper titled “Transnational Market Navigation: Living and Consuming Across Borders” accepted at Journal of Consumer Research with Fleura B and Laetitia Mimoun . #transnationalism, #consumermobility, #socialnetworks, #globalconsumerbehavior.
Here is the link to the forthcoming article Journal of Consumer Research : academic.oup.com/jcr/advance-ar…
With the increase in visa fees for migrants in the UK set to go ahead, it raises the question if transnational workers will still choose to work in the UK? A reflection based on our recent publication Journal of Consumer Research with Fleura B and Laetitia Mimoun phys.org/news/2023-08-s…
Comment les consommateurs contournent les règles des palteformes pour maximiser leurs gains ? Les résultats de notre étude parue au JAMS résumés pour The Conversation theconversation.com/airbnb-netflix… Lez Trujillo, PhD Dion Delphine Eda and Lagjanita
Airbnb, Netflix, Rent the Runway… Les petites astuces des clients pour contourner les règles des plates-formes theconversation.com/airbnb-netflix… via The Conversation France
Associate Professor in Marketing Laetitia Mimoun and co-authors identify the specificities of the customer journey on access-based platforms and develop recommendations to better manage it. escp.eu/news/how-bette…
#Wearehiring ESCP Business School offers a position as an Assistant/Association Professor in Marketing on the Paris Campus. The Marketing department is super welcoming and supportive! lnkd.in/e7jkyUBP Deadline Nov 30 We look forward to your applications!
Newly-published JCP research by Zahra Sharif, Laetitia Mimoun and Fleura B examines what is #home for #globally-mobile consumers. doi.org/10.1002/jcpy.1…