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can confirm

Fun day at the Shinola HQ 😎

A very well known brand came to me this week hypothesizing that they have a brand health problem, and asked my advice on how to track and measure it. I started typing up my response and then I decided to crowdsource from the haus braintrust of former growth leaders from the most

We ran our brand tv placement almost two months ago now. The last two weeks of our post test window alone has dropped the iCAC by 26%… proper brand creative takes a long time to show it’s full effect! thanks nick doren and Haus for running the study.

Have my new response to “explain incrementality to me like I’m 8 years old”

We’ve been busy putting the finishing touches on The Meta Report which hits on this very debate. Can’t wait to share. An excerpt: “Is it worth continuing to resist or is it time to fully embrace Meta’s suite of AI-driven advertising tools? At the end of all this automation, are

as someone who feels like it was just yesterday no one knew who we were and thought I worked at haus the aperitif company, it is so surreal being accosted by saas vendors trying to sell me stuff.

New episode of the Operators Podcast drops tomorrow with special guest Olivia Kory + Cody Plofker from MarketingOperators makes a guest appearance too. This is not an episode to be missed. Sean Frank Jason Panzer Mike Beckham Matthew Bertulli

Olivia Kory Amazing stuff Olivia We are absolutely relying on Haus to make critical decisions about spend within Simple Modern. Thanks for sharing such a comprehensive look

I had to join to supervise the CEOs talking about marketing. Honored to chat with who Sean things is the CEO and founder of Haus Olivia Kory

I’m at an amazing event in South Carolina, standing in the hotel where Justin & Haley got married, and all I can think about is The Meta Report. It’s that good! We are dropping the full report to all next week (link in comments to be notified when it drops), but here is a sneak

the concept of influencer marketing in saas is an interesting one in a world where retention and annual recurring revenue is the name of the game…I wonder what retention looks like amongst the cohort coming in via Twitter hype.

I don’t know who Dave is and he’s constantly arguing with me on here but damn do I respect the thoughtful debate. criminally under followed.