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Growth ownership in #software companies can be a puzzle🧩 Is it product, marketing, or sales? Kyle Poyar shares insights from the OpenView and pendo.io Product Benchmarks report to shed light on this mystery. openview.vc/44HVElx

📈 Are your #SaaS #pricing strategies holding back your growth potential? Avoid the common pitfalls and unlock faster, more profitable expansion. Read here 👉 openview.vc/3ElelRh

OpenView is thrilled to introduce our newest investments🎉 🚀 Chargeflow - The Chargeback Platform 🚀Parabola 🚀PartsTech 🚀 Voiceflow openview.vc/3sSenOb #startups #SaaS #VC

📣 Calling all SaaS companies! Time for our 3rd annual PLS Benchmarks Survey! We teamed up Kyle Poyar Adam Schoenfeld Leah Tharin to go even deeper on the meatiest PLG/PLS topics. Curious how the best in PLG DO GTM? Take the survey and get access to the data. 🪄hubs.la/Q022CnPs0

Want to know how your go-to-market motion stacks up? We’re launching our 3rd annual PLS Benchmarks Survey today, in partnership with @Keyplay OpenView Shout out to our contributors Kyle Poyar Adam Schoenfeld Leah Tharin ! Take the survey ~5 mins: hubs.la/Q022CnPs0

Founders: If you've ever wondered what a "good" CAC should be, check out these benchmarks from OpenView

Who owns growth in #SaaS? It depends. Discover the insights from the OpenView and Pendo Product Benchmarks report and find out who truly commands growth. 🚀 openview.vc/3P66qMF #software #startups

Another highlight was visiting the OpenView office, which had another dazzling rooftop that I got to enjoy with Gavin Loudfoot and Sean Fanning. They really rolled out the red carpet 🏙️

CAC payback period is your secret weapon in understanding customer acquisition. Join Kyle Poyar in exploring this vital #SaaS metric and discover why it's a game-changer for founders and operators. openview.vc/48o8qbT

The Ultimate Cross-Functional Blueprint for Product-led Sales 📎 We're excited to share Harsh Jawharkar insights on how top-tier #SaaS companies achieve greatness by seamlessly merging product-led advantages with sales and marketing prowess. openview.vc/46jxTBq

Product-Led Sales (PLS) isn't merely a funnel or a go-to-market strategy; it's an ecosystem that turns self-serve users into paying customers. And it's more nuanced than you might think. A short thread on Product-Led Sales 👇 Image Source: OpenView

The new product-led blueprint for end-to-end success 📈 Join Harsh Jawharkar as he dissects the key components needed to unlock the full potential of product-led strategies within a multi-lane GTM motion. Get his insights on OpenView's blog: openview.vc/3EOUABP

Can you build high-impact teams on a startup's budget?💰 Wondering how to justify competitive salaries for PMMs without a Fortune 500 budget? Join Jesse Williams as he shares insights from his 10-year journey in building product marketing orgs. openview.vc/3ZA5J2S

"CAC payback period" has evolved from jargon to a critical metric for founders and operators. Learn why it's the go-to #SaaS metric, and uncover the industry standards for success. openview.vc/3LA1Dlx

SaaS packaging debates can feel like Groundhog Day 😵‍💫 But fret not, Kyle Poyar has got you covered with a comprehensive guide to help you make sense of it all. Dive into the latest strategic principles / tactical tips for designing winning SaaS packages:openview.vc/3RzOaOD

Pricing is a huge #growth lever for any #SaaS #startup, but one that’s commonly misunderstood + overlooked. Kyle Poyar with OpenView joins us 10/19 to discuss making sure your price is right. Register: bit.ly/48CKHF3 #founders #entrepreneurs #gotomarket

Product marketing is pivotal, but how can startups compete with the big players when it comes to hiring & salaries? Jesse Williams has been there and today he unveils the strategies to bootstrap a stellar PMM org without skyrocketing your burn rate. openview.vc/466Ur8T

Are you running a #productledgrowth startup and wondering when to hire a sales leader? Jordan Wan, Founder and CEO of @CloserIQ, has advice on when to go with the founder-led sales and experimentation approach. Get his insights now: openview.vc/3ZFEB2E

Looking to hire a product-led sales leader but not sure where to start? Start here: openview.vc/3rCyAai

This breakdown by CJ Gustafson of OpenView's 2023 report on SaaS operating benchmarks, where startups are positioning themselves for productivity mostlymetrics.com/p/2023-operati…