Paula Chiocchi (@paula_chiocchi) 's Twitter Profile
Paula Chiocchi

@paula_chiocchi

Founder & CEO @OutwardmediaInc, Tenacious Entrepreneur, Email Marketing Diva

ID: 4280477593

linkhttp://www.outwardmedia.com/ calendar_today18-11-2015 16:13:54

4,4K Tweet

377 Followers

308 Following

Paula Chiocchi (@paula_chiocchi) 's Twitter Profile Photo

Donโ€™t forget the human element in your AI strategy. ๐Ÿค–๐Ÿ‘‹๐Ÿคทโ™€๏ธ MarTech reminds us to build strategies with people, not just technology. ๐Ÿค #AIinMarketing #PeopleFirst #AI zurl.co/AhoF4

Donโ€™t forget the human element in your AI strategy. ๐Ÿค–๐Ÿ‘‹๐Ÿคทโ™€๏ธ <a href="/MarTechIsMktg/">MarTech</a> reminds us to build strategies with people, not just technology. ๐Ÿค

#AIinMarketing #PeopleFirst #AI

zurl.co/AhoF4
Paula Chiocchi (@paula_chiocchi) 's Twitter Profile Photo

The traditional #B2Bmarketing playbook is changing as AI reshapes how we work & buy. ๐Ÿ“–๐ŸŒ๐Ÿ‘ฉ๐Ÿป๐Ÿ’ป Ann Handley shares 11 predictions for what's ahead. ๐Ÿ”ฎ #AI #FutureOfWork zurl.co/GSdrc

The traditional #B2Bmarketing playbook is changing as AI reshapes how we work &amp; buy. ๐Ÿ“–๐ŸŒ๐Ÿ‘ฉ๐Ÿป๐Ÿ’ป <a href="/marketingprofs/">Ann Handley</a> shares 11 predictions for what's ahead. ๐Ÿ”ฎ

 #AI #FutureOfWork

zurl.co/GSdrc
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๐Ÿš€ With skyrocketing growth & superior targeting, ๐ŸŽฏ #CTV is capturing both attention & #adspend. ๐Ÿ‘€๐Ÿ’ฐ Hereโ€™s how #B2B marketers can leverage #CTVadvertising for success using effective #audiencebuilding. ๐Ÿ’ญ๐Ÿ™Œ zurl.co/ftMBH

๐Ÿš€ With skyrocketing growth &amp; superior targeting, ๐ŸŽฏ  #CTV is capturing both attention &amp; #adspend. ๐Ÿ‘€๐Ÿ’ฐ Hereโ€™s how #B2B marketers can leverage #CTVadvertising for success using effective #audiencebuilding. ๐Ÿ’ญ๐Ÿ™Œ

zurl.co/ftMBH
Paula Chiocchi (@paula_chiocchi) 's Twitter Profile Photo

โš–๏ธBalancing innovation & reliability is the challenge for B2B marketers. ๐Ÿ˜“ Insights from the marketingb2b Awards reveal 5 emerging trends reshaping campaigns. ๐Ÿ“Š๐Ÿ’ก #B2BTrends #MarketingInnovation #DataDriven zurl.co/ZZ7dx

Paula Chiocchi (@paula_chiocchi) 's Twitter Profile Photo

How to crack the code of scalable #personalization: Use the 65/75 rule, where personality-driven strategies meet marketing success. MarTech โ›“๏ธ๐Ÿ’ฅ๐Ÿคช๐Ÿ“ˆ๐ŸŒŸ #B2BMarketing zurl.co/zvbU2

How to crack the code of scalable #personalization: Use the 65/75 rule, where personality-driven strategies meet marketing success. <a href="/martechismktg/">MarTech</a>
โ›“๏ธ๐Ÿ’ฅ๐Ÿคช๐Ÿ“ˆ๐ŸŒŸ
#B2BMarketing

zurl.co/zvbU2
Paula Chiocchi (@paula_chiocchi) 's Twitter Profile Photo

Disjointed processes = frustrated buyers: ๐Ÿ˜ค The answer? Align marketing & sales for trust & seamless handoffs. ๐Ÿค Forrester shares tips in DigitalConversion360 #BuyerExperience #B2BStrategy #CustomerCentric zurl.co/DCX2k

Disjointed processes = frustrated buyers: ๐Ÿ˜ค The answer? Align marketing &amp; sales for trust &amp; seamless handoffs. ๐Ÿค <a href="/Forrester/">Forrester</a> shares tips in <a href="/DC360/">DigitalConversion360</a>

#BuyerExperience #B2BStrategy  #CustomerCentric

zurl.co/DCX2k
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New research from Forrester: 87% of Millennial/Gen Z buyers report dissatisfaction, compared to 73% of older buyers. DigitalConversion360 explores how to meet rising expectations ๐Ÿ“Š #B2BTrends #BuyerSatisfaction #DigitalExperience zurl.co/pGgFs

New research from <a href="/Forrester/">Forrester</a>: 87% of Millennial/Gen Z buyers report dissatisfaction, compared to 73% of older buyers. <a href="/DC360/">DigitalConversion360</a> explores how to meet rising expectations ๐Ÿ“Š

#B2BTrends #BuyerSatisfaction #DigitalExperience

zurl.co/pGgFs
Paula Chiocchi (@paula_chiocchi) 's Twitter Profile Photo

Our team attended the LA Digital Summit last month -- what an awesome experience diving into the biggest #DigitalMarketing trends shaping our industry. Here are our top takeaways. ๐Ÿค๐Ÿ“Š๐ŸŒ๐Ÿ™Œ #DigitalSummit #PerformanceMarketing zurl.co/jf4id

Our team attended the LA Digital Summit last month -- what an awesome experience diving into the biggest #DigitalMarketing trends shaping our industry. Here are our top takeaways. ๐Ÿค๐Ÿ“Š๐ŸŒ๐Ÿ™Œ

#DigitalSummit #PerformanceMarketing

zurl.co/jf4id
Paula Chiocchi (@paula_chiocchi) 's Twitter Profile Photo

๐Ÿš€ With skyrocketing growth & superior targeting, ๐ŸŽฏ #CTV is capturing both attention & #adspend. ๐Ÿ‘€๐Ÿ’ฐ Hereโ€™s how #B2B marketers can leverage #CTVadvertising for success using effective #audiencebuilding. ๐Ÿ’ญ๐Ÿ™Œ zurl.co/SS2jE

๐Ÿš€ With skyrocketing growth &amp; superior targeting, ๐ŸŽฏ #CTV is capturing both attention &amp; #adspend. ๐Ÿ‘€๐Ÿ’ฐ Hereโ€™s how #B2B marketers can leverage #CTVadvertising for success using effective #audiencebuilding. ๐Ÿ’ญ๐Ÿ™Œ

zurl.co/SS2jE
Paula Chiocchi (@paula_chiocchi) 's Twitter Profile Photo

๐Ÿ“ฃ Mass appeal wonโ€™t cut it anymore. ๐ŸŽฏ Tailored, data-driven outreach is key to connecting with todayโ€™s audiences. ๐Ÿ“Šโœจ Demand Gen Report shares how. ๐Ÿ” #EmailMarketing #Personalization #CustomAudienceBuilding zurl.co/aOD3L

๐Ÿ“ฃ Mass appeal wonโ€™t cut it anymore. ๐ŸŽฏ Tailored, data-driven outreach is key to connecting with todayโ€™s audiences. ๐Ÿ“Šโœจ <a href="/DG_Report/">Demand Gen Report</a> shares how. ๐Ÿ”
#EmailMarketing #Personalization #CustomAudienceBuilding

zurl.co/aOD3L
Paula Chiocchi (@paula_chiocchi) 's Twitter Profile Photo

๐ŸŽ„โœจ Happy Holidays from OMI! โœจ๐ŸŽ„ Thank you to our incredible clients, partners & team for making 2024 a year to remember. Hereโ€™s to a holiday season filled with joy, love & connectionโ€”and a new year brimming with opportunities. ๐ŸŒŸ

๐ŸŽ„โœจ Happy Holidays from OMI! โœจ๐ŸŽ„

Thank you to our incredible clients, partners &amp; team for making 2024 a year to remember. Hereโ€™s to a holiday season filled with joy, love &amp; connectionโ€”and a new year brimming with opportunities. ๐ŸŒŸ
Paula Chiocchi (@paula_chiocchi) 's Twitter Profile Photo

๐Ÿค– From AI-driven personalization to ๐ŸŽจ experiential marketing, Forbes Communications Council shares how to stay ahead of these #B2Bmarketing trends! ๐Ÿš€โœจ #B2BTrends #PerformanceMarketing #FutureOfWork zurl.co/IJ7JB

๐Ÿค– From AI-driven personalization to ๐ŸŽจ experiential marketing, <a href="/ForbesCommCncl/">Forbes Communications Council</a> shares how to stay ahead of these #B2Bmarketing trends! ๐Ÿš€โœจ 
#B2BTrends #PerformanceMarketing  #FutureOfWork

zurl.co/IJ7JB
Paula Chiocchi (@paula_chiocchi) 's Twitter Profile Photo

๐Ÿ’ก Despite economic uncertainty, 65% of marketers saw budget increases in 2024. ๐Ÿ“ˆ Demand Gen Report explores the new normal of bigger budgets ๐Ÿ’ฐ & realistic KPIs. ๐ŸŽฏโœจ #B2BBudgets #MarketingStrategy #Growth zurl.co/zvpSy

๐Ÿ’ก Despite economic uncertainty, 65% of marketers saw budget increases in 2024. ๐Ÿ“ˆ <a href="/DG_Report/">Demand Gen Report</a>   explores the new normal of bigger budgets ๐Ÿ’ฐ &amp; realistic KPIs. ๐ŸŽฏโœจ
#B2BBudgets #MarketingStrategy  #Growth

zurl.co/zvpSy
Paula Chiocchi (@paula_chiocchi) 's Twitter Profile Photo

๐Ÿš€ With skyrocketing growth & superior targeting, ๐ŸŽฏ #CTV is capturing both attention & #adspend. ๐Ÿ‘€๐Ÿ’ฐ Hereโ€™s how #B2B marketers can leverage #CTVadvertising for success using effective #audiencebuilding. ๐Ÿ’ญ๐Ÿ™Œ zurl.co/6Q8fX

๐Ÿš€ With skyrocketing growth &amp; superior targeting, ๐ŸŽฏ #CTV is capturing both attention &amp; #adspend. ๐Ÿ‘€๐Ÿ’ฐ Hereโ€™s how #B2B marketers can leverage #CTVadvertising for success using effective #audiencebuilding. ๐Ÿ’ญ๐Ÿ™Œ

zurl.co/6Q8fX
Paula Chiocchi (@paula_chiocchi) 's Twitter Profile Photo

Our team attended the LA Digital Summit last month -- what an awesome experience diving into the biggest #DigitalMarketing trends shaping our industry. Here are our top takeaways. ๐Ÿค๐Ÿ“Š๐ŸŒ๐Ÿ™Œ #DigitalSummit #PerformanceMarketing zurl.co/srbW0

Our team attended the LA Digital Summit last month -- what an awesome experience diving into the biggest #DigitalMarketing trends shaping our industry. Here are our top takeaways. ๐Ÿค๐Ÿ“Š๐ŸŒ๐Ÿ™Œ
#DigitalSummit #PerformanceMarketing

zurl.co/srbW0
Paula Chiocchi (@paula_chiocchi) 's Twitter Profile Photo

๐Ÿ“ง Make email campaigns smarter, simpler, and more engaging. Ann Handley shares 5 ways AI can transform B2B email strategies. ๐Ÿš€๐Ÿ“Š #EmailMarketing #AI ๐Ÿค– #B2BStrategy zurl.co/d4hwd

๐Ÿ“ง Make email campaigns smarter, simpler, and more engaging. <a href="/marketingprofs/">Ann Handley</a> shares 5 ways AI can transform B2B email strategies. ๐Ÿš€๐Ÿ“Š
#EmailMarketing #AI ๐Ÿค– #B2BStrategy

zurl.co/d4hwd
Paula Chiocchi (@paula_chiocchi) 's Twitter Profile Photo

๐ŸŽ‰๐ŸŒŸ Happy New Year from OMI! ๐ŸŒŸ๐ŸŽ‰ Cheers to new beginnings, bold ideas, and limitless possibilities. ๐Ÿฅ‚โœจ #HappyNewYear #OMI #PerformanceMarketing #NewBeginnings #2025

๐ŸŽ‰๐ŸŒŸ Happy New Year from OMI! ๐ŸŒŸ๐ŸŽ‰

Cheers to new beginnings, bold ideas, and limitless possibilities. ๐Ÿฅ‚โœจ

#HappyNewYear #OMI #PerformanceMarketing #NewBeginnings #2025
Paula Chiocchi (@paula_chiocchi) 's Twitter Profile Photo

๐Ÿค– AI, ๐Ÿ“ฑ social media, ๐ŸŽฅ video, & ๐ŸŽ™๏ธ podcasts top the investment list for 2025. @AdAge breaks down how marketers plan to spend big next year. ๐Ÿ’ฐ๐ŸŒ #B2BMarketing #AI #SocialMedia #AdTrends zurl.co/2dBZr

๐Ÿค– AI, ๐Ÿ“ฑ social media, ๐ŸŽฅ video, &amp; ๐ŸŽ™๏ธ podcasts top the investment list for 2025. @AdAge breaks down how marketers plan to spend big next year.  ๐Ÿ’ฐ๐ŸŒ
#B2BMarketing #AI #SocialMedia #AdTrends

zurl.co/2dBZr
Paula Chiocchi (@paula_chiocchi) 's Twitter Profile Photo

๐Ÿ‘ฅ Leadership vs. Management: ๐Ÿ’ก "Do you know the difference? ๐Ÿง Insights from Forbes Coaches Council on how to lead and manage more effectively. #Leadership #ManagementSkills ๐Ÿ† #CareerGrowth zurl.co/A98Uz

๐Ÿ‘ฅ Leadership vs. Management: ๐Ÿ’ก "Do you know the difference?  ๐Ÿง Insights from <a href="/ForbesCoaches/">Forbes Coaches Council</a> on how to lead and manage more effectively. 
#Leadership #ManagementSkills ๐Ÿ† #CareerGrowth

zurl.co/A98Uz
Paula Chiocchi (@paula_chiocchi) 's Twitter Profile Photo

What did #B2B marketers want most in 2024? ๐Ÿคทโ™€๏ธ We break down the top data & service offerings our #Fortune1000 clients requested from OMI in 2024. ๐Ÿ“†๐Ÿ”ฎ #CustomAudienceBuilding #PerformanceMarketing #B2B2Cdata zurl.co/AM8Oi

What did #B2B marketers want most in 2024? ๐Ÿคทโ™€๏ธ We break down the top data &amp; service offerings our #Fortune1000 clients requested from OMI in 2024. ๐Ÿ“†๐Ÿ”ฎ
#CustomAudienceBuilding #PerformanceMarketing #B2B2Cdata

zurl.co/AM8Oi