Rachel Janfaza (@racheljanfaza) 's Twitter Profile
Rachel Janfaza

@racheljanfaza

Founder of The Up and Up | Studying Gen Z | Bylines in @nytimes @washingtonpost @thefp @politicomag @teenvogue @glamourmag

ID: 950757271411175425

linkhttp://theupandup.us calendar_today09-01-2018 15:52:52

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Rachel Janfaza (@racheljanfaza) 's Twitter Profile Photo

The new Institute of Politics Youth Poll shows a shifting vision of the American Dream. Less than half (48%) of young adults say having kids is important. And just 57% say getting married is important. While 74% say it's important to own a home, only 54% are confident they'll be able to.

The new <a href="/HarvardIOP/">Institute of Politics</a> Youth Poll shows a shifting vision of the American Dream. 

Less than half (48%) of young adults say having kids is important. And just 57% say getting married is important. While 74% say it's important to own a home, only 54% are confident they'll be able to.
Rachel Janfaza (@racheljanfaza) 's Twitter Profile Photo

From a podcast king himself... People act like the GOP podcast strategy is some mystery. It's not. They show up, speak plain, tap into curiosity, and actually talk to people. It's access + vibes + new ideas. That's it.

Rachel Janfaza (@racheljanfaza) 's Twitter Profile Photo

📉 Only 48% of young Americans say having kids is important 🚨 42% are struggling financially 💸 86% crave financial security but most don't think it's possible The new Institute of Politics youth poll is clear: Gen Z isn’t rejecting the American Dream. They’re adapting it to survive.

POLITICO Magazine (@politicomag) 's Twitter Profile Photo

A new poll showing young people trending right surprised some analysts — but not youth politics reporter Rachel Janfaza. She's highlighted a divide between younger and older Gen Z that helps explain why the youngest voters are getting more conservative. politico.com/news/magazine/…

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Trump 100 day youth approval/favorable APPROVAL Harvard IOP Youth Poll, 18-29: 31% NBC News’ Stay Tuned, 18-29: 34% FAV Yale Youth Poll, young men 18-21: 52% Yale Youth Poll, young men 22-29: 50% Yale Youth Poll, young women 18-21: 50% Yale Youth Poll, young women 22-29: 45%

Peter Hamby (@peterhamby) 's Twitter Profile Photo

New for Puck: Pete Buttigieg’s appearance on the Flagrant podcast was a media masterclass showcasing what Democrats must do to win back young men and casual voters. The only problem: How many other Dems could pull off the same thing? puck.news/pete-buttigieg…

Rachel Janfaza (@racheljanfaza) 's Twitter Profile Photo

Gen Z 1.0 rallied in the streets. Gen Z 2.0 is quieter, more disillusioned — or maybe just differently engaged. I unpacked the changing protest culture in my latest for The Up and Up.

Gen Z 1.0 rallied in the streets. Gen Z 2.0 is quieter, more disillusioned — or maybe just differently engaged. 

I unpacked the changing protest culture in my latest for The Up and Up.
Washington Journal (@cspanwj) 's Twitter Profile Photo

WATCH: "These sub generations look very different and they're taking action and engaging on a daily basis differently. Gen Z 1.0 is a little more idealistic and have more liberal tendencies, where as we're starting to see Gen Z 2.0 moving further to the right." Rachel Janfaza on

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Alix Earle contributing to Vogue's Met Gala coverage is where media is headed. Traditional pubs need Gen Z eyes, and influencers are hungry for legitimacy hard to build on their own (even with massive followings). Both sides will use each other to survive.

Alix Earle contributing to Vogue's Met Gala coverage is where media is headed. Traditional pubs need Gen Z eyes, and influencers are hungry for legitimacy hard to build on their own (even with massive followings). Both sides will use each other to survive.
Rachel Janfaza (@racheljanfaza) 's Twitter Profile Photo

The West Village Girls are a window into young women nationwide. 3 takeaways: 1. There’s a nostalgia for “simpler times” 2. For a generation raised online, physical community is the ultimate luxury 3. Social media leads to FOMO-driven spending that obscures financial reality

Rachel Janfaza (@racheljanfaza) 's Twitter Profile Photo

$5,000 per mother would hardly make a dent. If we want to change our birth rates, it’s going to have to start with empathy, understanding, and some frank conversations across gender lines about our shared fears and dreams. My latest for Washington Post Opinions. washingtonpost.com/opinions/2025/…

Washington Post Opinions (@postopinions) 's Twitter Profile Photo

"Trump and his allies’ plans for a 'baby boom' do not line up with what people of childbearing age in this country are saying." The latest from Rachel Janfaza: wapo.st/4iUNTzP