🔥The 9th Round of Easy Loan, Earn $40 Reward is in progress❗️ ⏰ Promotion Period: January 15th - Feburary 15th, 2025 👉 Register now and check more details at gate.io/campaigns/358

I had a great time gathering with brilliant women at #WTSFest in Berlin! Thank you for hosting Women in Tech SEO - can't wait for the next one. 👏

Time to stop the guesswork and start pulling the data... but where does that data come from? Tory (Lynne) Gray and I are spilling the tea this Wednesday at our live @moz webinar! Can't join live? We'll be sending everyone a recording afterward. Register now ⬇️ moz.com/webinars/data-…

Will Tory (Lynne) Gray and I see you at our @moz webinar tomorrow?! Learn how to work with the data that matters most to your marketing ROI. Register at the link! (We'll send you a recording to your inbox if you can't make the live). moz.com/webinars/data-…

The July 1st shutdown date for UA is drawing near...and Google just announced new features and improvements for GA4. Some of these enhances include: AI insights, cross-channel reporting, and budgeting tools. Get the full scoop: 👇 searchenginejournal.com/google-announc…

Before SEOs can dig into insights & show executives their progress, they have to to nail down key pipelines, audiences, metrics, and ensure accurate data tracking and reporting. A solid measurement plan does all that and more. Here's a good place to start: thegray.company/blog/marketing…

Google ends continuous scrolling in SERPs to speed up search results delivery. But questions linger about the true motivations behind this change. What's the real story? Source: searchenginejournal.com/google-ends-co…

A live Q&A with some of the leading women in the SEO & tech industry? Sign me up! ✍️ Tune in on July 18, 12pm ET / 9am PT for this free panel hosted by Clearscope! Can't join live? Register below and they'll send you a link to watch later: bit.ly/3XKbjks

Excited for Clearscope's Q&A panel with SEO & content experts Amanda Natividad, Jess Joyce, Tory Gray, Chima Mmeje, and Louise Persson. They'll share insights on metrics, career growth, diversity in tech, and industry trends. Secure your spot now! bit.ly/3XKbjks

Gain an understanding of the crucial "WHY" behind metrics, so you can steer clear of misleading data. Craft a custom measurement plan, mapping your organization's needs, aligning tools, data sources, and event-tracking for precision. Take the course now: bit.ly/480PTkP

Overwhelmed by all the recent SEO updates? Join me, Andy Chadwick, and Lazarina Stoy as we talk about AI Overviews, the Content Warehouse API leak, and ChatGPT-4o. 📅 July 18, 12pm EST I'll see you there! Can't join live? Register for the recording. lu.ma/suebpcie

New event by Kick Point 👉 Ross Simmonds will share his tips for mastering the art of visibility in the age of AI. Register at the link! linkedin.com/events/content…

New research by BrightEdge shows significant changes in sites surfaced through Google's AI Overviews. While Google maintains its search market share, AI search engine Perplexity is gaining ground rapidly. Learn more: searchenginejournal.com/research-confi…

Digital marketers need tools to handle vast data. Enter BigQuery! 🌟 This analytics warehouse lets us analyze terabytes in seconds, turning raw data into insights. Connect it to Google Analytics, Ads, or social media for comprehensive analysis.

Optimize your digital marketing strategy with GA4! Check out this insightful article by Search Engine Land to learn how Google Analytics 4 can revolutionize your approach and drive better results. 📈 Learn more: searchengineland.com/ga4-optimize-d…

How to avoid BigQuery costing you an arm and a leg (pt 1)... 👉 Create aggregate tables so that calculations are run only once per day instead of EVERY time you load the data (i.e. look at your Looker Studio dashboard)

How to avoid BigQuery costing you an arm and a leg (pt 2)... 👉 Set up budget alerts so you can get notified when you're spending ANY money (the free tier of BQ gives you actually quite a bit), and identify where that cost is coming from.

Bing is testing a new "generative search experience". Microsoft said this "combines the power of LLMs and SLMs with Bing's search results to generate a more delightful and efficient UX layout." See example below. Comment your thoughts on this new update! 💬

Data quality is CRUCIAL for accurate insights and decision-making. Poor data can lead to flawed strategies and missed opportunities. What makes data "good"? For starters, it's accurate, reliable, and timely. Follow for more tips!

Ok y'all, find me on Bluesky or LinkedIn. I've been staying on here to monitor but I don't wanna anymore. bsky.app/profile/sam.th… linkedin.com/in/samantha-to…

Welp I got home and the kiddo immediately yoinked this. My kid thinks Mic King is cooler, figures….