Martin MacDonald (@searchmartin) 's Twitter Profile
Martin MacDonald

@searchmartin

Feral marketer 🏴󠁧󠁢󠁳󠁣󠁴󠁿🇪🇸🇺🇸🇧🇧 Change in life direction, forced upon me. Founding something, build in private not public.
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linkhttps://martinmacdonald.com/ calendar_today13-01-2010 13:40:16

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22,22K Followers

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Martin MacDonald (@searchmartin) 's Twitter Profile Photo

OK, but, this is basically all wrong: 🤠 1) they use Bing's web index, not "their own" 2) the 404 links are hallucinations, not dead links 3) Google's walled garden approach on the index through CSE (or whatever they call it these days) doesnt compare to Bing's approach (THEY

Martin MacDonald (@searchmartin) 's Twitter Profile Photo

Good news is, I THINK that makes y'all British again right? Welcome back to the fold buddies, we got warm beer and 100% less fascism :)

Martin MacDonald (@searchmartin) 's Twitter Profile Photo

I got my O1 in 2010, so know what I’m talking about here. Ever since, I’ve said ‘no fucking way’ Melania qualified. It’s just absurd. Someone paid someone. That’s the only way.

JH Scherck (@jhtscherck) 's Twitter Profile Photo

Seeing a lot of folks saying that the Gen AI tracking tools not having "prompt volume" is a big deal - FWIW, i don't think there will ever be accurate prompt volume from any vendor. Tracking Gen AI outputs is directional data, not a volume game IMO.

Martin MacDonald (@searchmartin) 's Twitter Profile Photo

Lets game this out: Reputable news services block the bots, extreme right and left wing publications dont. LLMs gain what understanding about recent news? What bias does it give them? Does nobody else see this as a MASSIVE problem? blog.cloudflare.com/introducing-pa…

Collin Slattery (@cjslattery) 's Twitter Profile Photo

Has anyone noticed how the loudest agencies usually have the weakest delivery? All bark, no backend. They’re everywhere, shouting on LinkedIn, hyping on podcasts, dropping “game-changing” threads daily... Meanwhile, the actual client work? Late. Sloppy. Ineffective. Usually

Mike Blumenthal (@mblumenthal) 's Twitter Profile Photo

Researchers hide AI prompts with white on white fonts to influence AI’s assessment of their research. Every spam technique from the past 25 years is new again. asia.nikkei.com/Business/Techn…

Brett Tabke (@btabke) 's Twitter Profile Photo

Ludvig Cindy Krum 📱 Google Google is not responding to "AI Hype" traction. Google is just using AI as the excuse to redefine the paradigm. One in which they take all the clicks. An 800lb Gorilla sets anywhere it wants and blocks all the exits.

<a href="/LudvigHoel/">Ludvig</a> <a href="/Suzzicks/">Cindy Krum 📱</a> <a href="/Google/">Google</a> Google is not responding to "AI Hype" traction.  Google is just using AI as the excuse to redefine the paradigm. One in which they take all the clicks. An 800lb Gorilla sets anywhere it wants and blocks all the exits.
Martin MacDonald (@searchmartin) 's Twitter Profile Photo

This dystopian future is now folks. We had a good run, will be interesting to see what replaces us. My money’s on the octopuses.

Martin MacDonald (@searchmartin) 's Twitter Profile Photo

Help me out SEO fam: there used to be an "errors" list in the sitemap reporting in GSC. That data is still available via the API, but I cant find it in the frontend for the life of me. Am I going mad? Where did it go? Why was it removed? Is it still there and Im blind?

Martin MacDonald (@searchmartin) 's Twitter Profile Photo

Seconded. I will also say that every "programmatic SEO play" Ive seen that is LLM derived, has been amateur hour level spam though. Its not the content source, its the quality. Has been since Panda. Its never changed.