🔥The 9th Round of Easy Loan, Earn $40 Reward is in progress❗️ ⏰ Promotion Period: January 15th - Feburary 15th, 2025 👉 Register now and check more details at gate.io/campaigns/358

According to Delphine Varenne, @HMDGlobal Global Creative Content Director, micro-influencers provide terrific opportunities for brands by creating content that drives authentic brand conversations. More from Grey's #SMWLDN session on SMW Insider: bit.ly/35JwkxT

.National Geographic live-tweeted NASA’s Apollo 11 mission on the 50th anniversary of this iconic event, which was a simple, yet engaging way to retell a historical moment. More from this #SMWLDN session on SMW Insider: bit.ly/35J3nlr

High quality brand-generated content is difficult for brands to create, but user-generated content drives much higher engagement. More from @TRIBE 's #SMWLDN session on SMW Insider: bit.ly/2MhhXZO via Social Media Week

Although replying on Twitter with heart health resources will not immediately result in a donation to British Heart Foundation, the BHF team is invested in being a resource before being a place of charity donation. More from Meltwater's #SMWLDN session on SMW Insider: bit.ly/36XbX0s

.Grad Conn, Sprinklr CMO, explains why good brands have conversations with their audience and allow them to come to their own conclusions about how they feel about their brand. More from this #SMWLDN session on SMW Insider: bit.ly/2s6rEDD

.Danone's Elaine Rodrigo explains that her company started using AI-driven prediction after they realized that it would allow them to go further than basic social listening. More from Linkfluence - a Meltwater Offering's #SMWLDN session on SMW Insider: bit.ly/35L9HZR

Instead of planning your content in terms of specific platforms, @karmarama Executive Strategy Director, Will Hodge, urges marketers to brainstorm content based on how it relates to people in the real world. More from this #SMWLDN session on SMW Insider: bit.ly/2MgMas6

As we celebrate 16 years of Facebook today we can reflect on where brands fit in within social channels and how we can develop these relationships with consumers. We’ve distilled key findings from our study of trust in social media we commissioned as part of Social Media Week London

In these uncertain times, our belief in the capacity of technology to bring us together has never been stronger. #SMWONE will merge our #SMWNYC and #SMWLA conferences into a single virtual experience that embodies this idea at its core. Details here: bit.ly/SMWONE

Our initial lineup and registration for #SMWONE is now live! 🎉 Taking place May 5-28, our program will feature 300+ speakers across 100+ hours of programming, including industry experts Gary Vaynerchuk, Rishad Tobaccowala, Dara Treseder and more. Our full announcement: bit.ly/2UO59yN

‼️ #SMWONE EARLY BIRD ENDS TONIGHT ‼️ We’re ready to bring our conference fully virtual next month! 🤩 With 100+ hours of content, this is an experience you just can’t miss. Join us: bit.ly/ATTENDSMWONE #MadeWithVimeo Try Vimeo Create: bit.ly/SMWVIMEO

What's your biggest pain point when it comes to influencer marketing? No matter which one you choose, check out Takumi's new influencer marketing report for advice on these topics + opinions from those within the influencer industry. Download here: takumi.com/whitepaper2020

Today’s brands must understand there’s a reason why creators are able to produce content that speaks volumes and why their audience trusts them. A new report from Takumi outlines how to navigate the evolving influencer space: ow.ly/ckAv50BM9xs

A big concern when running on-platform promotions is brand safety and adjacency. @reddit is addressing this in a new push featuring three advertising tiers: ow.ly/LOlO50BOpCS

Blending videos, voiceover and image and text overlay new Story Pins from Pinterest make it possible to create step-by-step stories, such as tutorials for recipes or DIY projects: ow.ly/uwWC50BOqBh

How do we leverage social media appropriately to serve our customers and community? Talkwalker CEO Todd Grossman and Social Media Week's Toby Daniels will unpack the answer on 10/29 in a roundtable featuring Pinterest Vimeo and Postmates: ow.ly/cXSU50BZWjm

Making great Social Work? Don't miss the chance to have your work judged by D-Nice, Sarah Cooper, Santi Pochat and more! Enter The Webby Awards before the Early Deadline - October 30! wbby.co/2TfIH00

What’s the key to a successful enterprise influencer marketing program? Selecting the right platform. @creatoriq’s newest buying guide has the insights into how to make this streamlined and less daunting: ow.ly/UwRg50C10cE

Some personal news... We’re starting 2021 by joining the ADWEEK team! 🎉

And now, a special announcement: Welcome to the family, Social Media Week. 👋 Who are some social media pros we should follow as we build up this united community? Tag 'em!