Sophie Armour (@sophiearmour) 's Twitter Profile
Sophie Armour

@sophiearmour

Comms @goodfoodeurope. Food / nature / climate. Science-following pragmatist. Views mine.

ID: 14925279

linkhttps://gfieurope.org/media/ calendar_today27-05-2008 20:39:33

2,2K Tweet

726 Followers

1,1K Following

The Good Food Institute Europe (@goodfoodeurope) 's Twitter Profile Photo

📢Exciting news! 2023 marks four years of GFI Europe! Our Managing Director Richard Parr has done an incredible job of building our organisation from a one-person startup into a 22-strong team of experts. And soon, he'll be stepping into a new role. 🧵(1/4)

📢Exciting news! 2023 marks four years of GFI Europe!
Our Managing Director Richard Parr has done an incredible job of building our organisation from a one-person startup into a 22-strong team of experts.
And soon, he'll be stepping into a new role. 🧵(1/4)
Michael Grunwald (@mikegrunwald) 's Twitter Profile Photo

You’re holding a wireless device that gives you instant access to all the world’s knowledge, plus a flashlight. Why are you so afraid of using technology to improve our food? My latest reported rant ⁦Canary Media⁩. canarymedia.com/articles/food-…

Bruce Friedrich 🔸 (@brucegfriedrich) 's Twitter Profile Photo

There have been a steady stream of articles that say: 1) the plant-based meat sector is flagging; therefore 2) plant-based meat is a failed endeavor. These stories miss two critical points, a thread, 1/n:

Mark Lynas (@mark_lynas) 's Twitter Profile Photo

This will be a helluva job for someone... pls do check it out if you're a science-based foodie type interested in alt proteins and the like.

Sophie Armour (@sophiearmour) 's Twitter Profile Photo

"It’s as if we were urging people to burn less fossil fuel without offering a replacement." There's no escaping the fact that demand for meat is rising. Environmentalists should back plant-based and cultivated meat for the same reasons they back renewables.

The Good Food Institute India (@goodfoodindia) 's Twitter Profile Photo

🌱 #Hiring: GFI India’s Communications team is expanding! India’s smart protein story is just beginning. And we’re helping it grow. If you’re interested in shaping the narrative of this sunrise sector and transforming the future of food, join us today: gfi-india.org/careers/

🌱 #Hiring: GFI India’s Communications team is expanding! India’s smart protein story is just beginning. And we’re helping it grow. 

If you’re interested in shaping the narrative of this sunrise sector and transforming the future of food, join us today: gfi-india.org/careers/
Sophie Armour (@sophiearmour) 's Twitter Profile Photo

Last chance to apply for this incredibly impactful role that will help build a more sustainable food system across Europe! Richard's right that it's also a ridiculously intelligent and lovely team to join 👇 Apply by Sunday 12 Feb: gfieurope.org/careers/managi…

James Rebanks (@herdyshepherd1) 's Twitter Profile Photo

I knew traffic wasn’t great… but jeez this book shows that it’s an absolute disaster for nature If we are having the Britain is the most nature depleted country conversation then we are gonna have to talk about roads - fascinating how disastrous roads are for so many species

I knew traffic wasn’t great… but jeez this book shows that it’s an absolute disaster for nature 

If we are having the Britain is the most nature depleted country conversation then we are gonna have to talk about roads - fascinating how disastrous roads are for so many species
Sophie Armour (@sophiearmour) 's Twitter Profile Photo

Really excellent piece – and a refreshingly nuanced change from the usual "climate doom vs climate optimism" debate. "Optimism is the only thing that works – but only if we don’t assume that progress is inevitable"

The Good Food Institute Europe (@goodfoodeurope) 's Twitter Profile Photo

🚨Troubling news: Italy is considering a law that would ban #cultivatedmeat, with potential fines for scientists & startups of up to €60k. This law could stifle consumer freedom, and the economic and climate potential of this game-changing food in Italy. gfieurope.org/blog/italian-b…

🚨Troubling news: Italy is considering a law that would ban #cultivatedmeat, with potential fines for scientists & startups of up to €60k. This law could stifle consumer freedom, and the economic and climate potential of this game-changing food in Italy. gfieurope.org/blog/italian-b…
The Good Food Institute Europe (@goodfoodeurope) 's Twitter Profile Photo

📈New! Our analysis of NIQ data for 13 countries shows: 💶 Europeans spent €5.7b on #plantbased foods in 2022 📈 Sales grew 22% from 2020-2022 🥛 Europe's milk market is 11% plant-based Learn more & see reports for 🇦🇹🇧🇪🇩🇰🇫🇷🇩🇪🇮🇹🇳🇱🇵🇱🇵🇹🇷🇴🇪🇸🇸🇪🇬🇧: gfieurope.org/market-insight…🧵1/5

Elliot Swartz (@elliotswartz) 's Twitter Profile Photo

The study that this headline is based on is a pre-print, and the claim is based on the authors' assumptions that media inputs require purification analogous to the pharma industry:

The study that this headline is based on is a pre-print, and the claim is based on the authors' assumptions that media inputs require purification analogous to the pharma industry:
Adam Vaughan (@adamvaughan_uk) 's Twitter Profile Photo

Makers of dairy alternatives will be banned under new guidance from using words such as "mylk", "sheese" and "b+tter" in their product names and marketing Greenpeace said the dairy industry had lobbied for years for the rules to be enforced, citing govt and dairy sector docs

Makers of dairy alternatives will be banned under new guidance from using words such as "mylk", "sheese" and "b+tter" in their product names and marketing

Greenpeace said the dairy industry had lobbied for years for the rules to be enforced, citing govt and dairy sector docs
Hannah Ritchie (@_hannahritchie) 's Twitter Profile Photo

Why tribalism and looking for a catch-all, perfect solution gets in the way of progress on climate change. Me in the The Guardian: theguardian.com/books/2023/jul…

The Good Food Institute Europe (@goodfoodeurope) 's Twitter Profile Photo

📢BREAKING NEWS📢 Cultivated meat may soon reach European plates! Aleph Farms today became the first company to apply for cultivated meat regulatory approval in Europe, announcing their submission to Swiss regulators. 🚀

📢BREAKING NEWS📢 Cultivated meat may soon reach European plates! <a href="/AlephFarms/">Aleph Farms</a> today became the first company to apply for cultivated meat regulatory approval in Europe, announcing their submission to Swiss regulators. 🚀
John Burn-Murdoch (@jburnmurdoch) 's Twitter Profile Photo

I think this article officially marks Ultra-Processed Foods™️ graduation into full-blown pseudoscience. Not sure if my fave is “A red flag for UPF is if it’s made by a multinational company” or “Plain salted crisps are not UPFs but flavoured ones are” theguardian.com/food/2023/sep/…

Hannah Ritchie (@_hannahritchie) 's Twitter Profile Photo

Meat substitutes need to get a lot cheaper if they're to make a decent dent in the protein market. I compared the prices of meat alternatives vs. meat and found them to be consistently more expensive. This needs to change. My article: sustainabilitybynumbers.com/p/meat-substit…

Sophie Armour (@sophiearmour) 's Twitter Profile Photo

This is an absolute dream job if you're starting out in comms. You'll do everything from interacting with journalists to creating digital content – all in support of a more sustainable food system. And you'll work with fantastic colleagues from all over Europe. Please share!

Centre for British Progress (@britishprogress) 's Twitter Profile Photo

🚀 NEW BRIEFING 🚀 The UK Could Become the Global Centre for Alternative Proteins @linuspardoe from The Good Food Institute Europe sets out a plan for the new government to catalyse the alt proteins industry in the UK.

🚀 NEW BRIEFING 🚀

The UK Could Become the Global Centre for Alternative Proteins

@linuspardoe from <a href="/GoodFoodEurope/">The Good Food Institute Europe</a> sets out a plan for the new government to catalyse the alt proteins industry in the UK.
The Good Food Institute Europe (@goodfoodeurope) 's Twitter Profile Photo

🚨BREAKING: First-ever EU regulatory application made for cultivated meat Cultivated foie gras from French company Gourmey has become the first cultivated meat product to be submitted to the world-leading novel foods food safety framework. 🧵1/4 gfieurope.org/blog/first-eve…

🚨BREAKING: First-ever EU regulatory application made for cultivated meat
Cultivated foie gras from French company Gourmey has become the first cultivated meat product to be submitted to the world-leading novel foods food safety framework. 🧵1/4 gfieurope.org/blog/first-eve…