Vertical SaaS Knowledge Project (@tidemark_vskp) 's Twitter Profile
Vertical SaaS Knowledge Project

@tidemark_vskp

Frameworks & stories for SMB & Vertical SaaS. Our ideas & yours! Brought to you by @tidemarkcap.

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linkhttps://www.tidemarkcap.com/vskp calendar_today16-02-2023 17:14:13

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๐Ÿ‘€ A sneak peak at our 2024 VsaaS Collective Live event yesterday! We were honored to be joined by over 100 CEOs from the next generation of category leaders and members of the Vertical SaaS community for an afternoon of knowledge sharing and leveling up. Stay tuned for more

๐Ÿ‘€ A sneak peak at our 2024 VsaaS Collective Live event yesterday! 

We were honored to be joined by over 100 CEOs from the next generation of category leaders and members of the Vertical SaaS community for an afternoon of knowledge sharing and leveling up. Stay tuned for more
tidemark (@tidemarkcap) 's Twitter Profile Photo

Dennis Lyandres, former CRO of Procore Technologies, led a keynote session on scaling GTM at our VSaaS Collective Live event. The event's goal was to bring VSaaS CEOs together to learn from each other and from executives like Dennis, who have walked similar paths before. Key

Dennis Lyandres, former CRO of Procore Technologies, led a keynote session on scaling GTM at our VSaaS Collective Live event. The event's goal was to bring VSaaS CEOs together to learn from each other and from executives like Dennis, who have walked similar paths before. 

Key
Dave Yuan (@davelyuan) 's Twitter Profile Photo

Dennis Lyandres, former CRO of Procore Technologies, led a keynote session on scaling GTM at our VSaaS Collective Live event. The event's goal was to bring VSaaS CEOs together to learn from each other and from executives like Dennis, who have walked similar paths before. Key

Dennis Lyandres, former CRO of Procore Technologies, led a keynote session on scaling GTM at our VSaaS Collective Live event. The event's goal was to bring VSaaS CEOs together to learn from each other and from executives like Dennis, who have walked similar paths before. 

Key
Vertical SaaS Knowledge Project (@tidemark_vskp) 's Twitter Profile Photo

Dennis Lyandres, former CRO of Procore Technologies, led a keynote session on scaling GTM at our VSaaS Collective Live event. The event's goal was to bring VSaaS CEOs together to learn from each other and from executives like Dennis, who have walked similar paths before. Key

Dennis Lyandres, former CRO of Procore Technologies, led a keynote session on scaling GTM at our VSaaS Collective Live event. The event's goal was to bring VSaaS CEOs together to learn from each other and from executives like Dennis, who have walked similar paths before. 

Key
tidemark (@tidemarkcap) 's Twitter Profile Photo

๐Ÿ“Š Ever wonder why and when you launch ads? At this yearโ€™s Collective Live event, Stephen Howard-Sarin led an engaging breakout session on the promise of retail media and embedding ads in your platform as a potential revenue driver. Stephen was formerly a GM and VP at Instacart,

๐Ÿ“Š Ever wonder why and when you launch ads? At this yearโ€™s Collective Live event, Stephen Howard-Sarin led an engaging breakout session on the promise of retail media and embedding ads in your platform as a potential revenue driver. Stephen was formerly a GM and VP at Instacart,
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It's no secret that fintech is a common expansion path for Vertical SaaS Vendors. But (and it's a big but!) fintech products are very challenging to build and generally take considerable time to execute. Samantha Ku, COO of Square Financial Services, has a wealth of experience

It's no secret that fintech is a common expansion path for Vertical SaaS Vendors. But (and it's a big but!) fintech products are very challenging to build and generally take considerable time to execute. 

Samantha Ku, COO of Square Financial Services, has a wealth of experience
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(1/n) We're seeing a special new crop of VSaaS Vendors (VSVs) garner take rates in excess of 10x ๐Ÿ“ˆwhat traditional VSVs earn. How are they doing this (and how can you also 10x your take rate)? The answer: with a new control point strategy we're calling "Formationย and Access."

Vertical SaaS Knowledge Project (@tidemark_vskp) 's Twitter Profile Photo

We've partnered with Stripe, Check, Gusto, and Unit to launch a vertical SaaS benchmarking effort! While the SaaS world is flooded with benchmark reports, vSaaS operators have been left behind. 10 minutes to complete -> get proprietary insights in return:

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๐Ÿ” Want to master the PE playbook for Vertical SaaS? Join our upcoming VSaaS Collective session with Ryan Davis, CEO of CINC Systems, on strategies for turning private equity consolidation into a growth opportunity. ๐Ÿ“… February 25th, 10am PST ๐Ÿ“ Virtual (Zoom) Tidemark's

๐Ÿ” Want to master the PE playbook for Vertical SaaS? 

Join our upcoming VSaaS Collective session with Ryan Davis, CEO of CINC Systems, on strategies for turning private equity consolidation into a growth opportunity.

๐Ÿ“… February 25th, 10am PST
๐Ÿ“ Virtual (Zoom)

Tidemark's
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Owning the control point means owning the market. The most successful Vertical SaaS businesses are built around a core system that companies canโ€™t run without. Your initial control point also has an impact on the attach rate of your second product. Tidemark's 2024 Benchmark

Owning the control point means owning the market. The most successful Vertical SaaS businesses are built around a core system that companies canโ€™t run without.

Your initial control point also has an impact on the attach rate of your second product. Tidemark's 2024 Benchmark
tidemark (@tidemarkcap) 's Twitter Profile Photo

Fintech expansion is a game-changer for vertical SaaS. Our 2024 Benchmark Report found that ๐—ฃ๐—ฎ๐˜†๐—บ๐—ฒ๐—ป๐˜๐˜€ ๐—ถ๐˜€ ๐˜๐—ต๐—ฒ #๐Ÿญ ๐—ฒ๐˜…๐—ฝ๐—ฎ๐—ป๐˜€๐—ถ๐—ผ๐—ป ๐—ฝ๐—ฟ๐—ผ๐—ฑ๐˜‚๐—ฐ๐˜, ๐˜„๐—ถ๐˜๐—ต ๐Ÿฏ๐Ÿฌ% ๐—ผ๐—ณ ๐—ฉ๐—ฆ๐—ฎ๐—ฎ๐—ฆ ๐—ฐ๐—ผ๐—บ๐—ฝ๐—ฎ๐—ป๐—ถ๐—ฒ๐˜€ ๐—ฎ๐—ฑ๐—ฑ๐—ถ๐—ป๐—ด ๐—ฃ๐—ฎ๐˜†๐—บ๐—ฒ๐—ป๐˜๐˜€ ๐˜๐—ผ ๐˜๐—ต๐—ฒ๐—ถ๐—ฟ ๐—ฝ๐—น๐—ฎ๐˜๐—ณ๐—ผ๐—ฟ๐—บ.

Fintech expansion is a game-changer for vertical SaaS.

Our 2024 Benchmark Report found that ๐—ฃ๐—ฎ๐˜†๐—บ๐—ฒ๐—ป๐˜๐˜€ ๐—ถ๐˜€ ๐˜๐—ต๐—ฒ #๐Ÿญ ๐—ฒ๐˜…๐—ฝ๐—ฎ๐—ป๐˜€๐—ถ๐—ผ๐—ป ๐—ฝ๐—ฟ๐—ผ๐—ฑ๐˜‚๐—ฐ๐˜, ๐˜„๐—ถ๐˜๐—ต ๐Ÿฏ๐Ÿฌ% ๐—ผ๐—ณ ๐—ฉ๐—ฆ๐—ฎ๐—ฎ๐—ฆ ๐—ฐ๐—ผ๐—บ๐—ฝ๐—ฎ๐—ป๐—ถ๐—ฒ๐˜€ ๐—ฎ๐—ฑ๐—ฑ๐—ถ๐—ป๐—ด ๐—ฃ๐—ฎ๐˜†๐—บ๐—ฒ๐—ป๐˜๐˜€ ๐˜๐—ผ ๐˜๐—ต๐—ฒ๐—ถ๐—ฟ ๐—ฝ๐—น๐—ฎ๐˜๐—ณ๐—ผ๐—ฟ๐—บ.
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โฐ Final call: The 2025 Vertical & SMB SaaS Benchmark Survey closes March 31st! Our 2024 report revealed surprising insights about multi-product adoption, pricing strategies, and GTM tactics specific to vertical software companies. Participation helps answer crucial questions