
World Out of Home Organization
@worldoohorg
The World Out of Home Organization (formerly FEPE International) is the global federation of outdoor advertising companies (OOH)
ID: 246784827
http://www.worldooh.org 03-02-2011 13:23:51
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OOH breaks through 5% barrier says World Out of Home Organization President Tom Goddard in Hong Kongđź”—bit.ly/3KSfZ09 #ooh #growth #dooh #oohmedia #oohadvertising

Our Chief Marketing Officer, Martin Corke, and Research and Insight Director, Lindsay Rapacchi, attended the World Out of Home Organization's annual congress, an event bringing together industry colleagues from all around the world. 🌍 Lindsay shared insights on what’s OOH’s secret superpower and














Tesco Media’s Connor Chappell World Out of Home Organization showing OOH + Instore Media = 2xAttention, 2xViewing Time, 3x Brand Recall, 27% Intent Lift, 13% Advocacy Lift over a standalone OOH campaign.



