
Xinrong Zhu
@zhu_xinrong
assistant prof in Marketing @ImperialBiz. Quant marketing, empirical IO, retail analytics, public policy
ID: 1451290705872236544
https://sites.google.com/wisc.edu/xinrongzhu/home 21-10-2021 20:54:21
29 Tweet
344 Followers
218 Following







Our Hidden Gem of the Week asks whether various high-profile product boycotts and 'buycotts' announced via social media actually impact real sales. By Jūra Liaukonytė, @Tuchmanna, and @Zhu_Xinrong papers.ssrn.com/sol3/papers.cf…





This paper covers the foundational issues of demand estimation: ▪️Empirical models of demand in IO; ▪️Instrumental variables; ▪️Data types (market-level data, micro data, panel data); and ▪️Nonparametric identification. cowles.yale.edu/sites/default/… Steven Berry Phil Haile





Do consumers care about GMO labeling when making buying decisions? The answer is a "nuanced" no! See more in a new paper in Marketing Science by Aaron Adalja Jūra Liaukonytė #emilywang & Xinrong Zhu at informs.org/News-Room/INFO…

🚨AI paper alert: "Who is AI Replacing? The Impact of Generative AI on Online Freelancing Platforms" by Ozge Demirci, @hannanejonas & Xinrong Zhu is a must-read for everyone interested in AI & the job market. Quotes & comments: "(...) Using data from a global freelancer
