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**JACR Webinar** New year, new opportunity to reflect on our morality (note: not our mortality) ;-) Join Manoj Thomas, Sankar Sen, & Shreyans Goenka as they discuss the Morality and Consumption issue of JACR! Jan. 24, 2025 @ 11am EST REGISTER (free): cornell.zoom.us/webinar/regist…

***Cool new JACR research*** How does consumer behavior change in the metaverse? Find out here: journals.uchicago.edu/doi/abs/10.108…

JACR CALL FOR PAPERS: Are you doing research on linguistics and language in consumer behavior? Submit your research to an upcoming issue of JACR edited by the great Ann Kronrod, Sarah Moore, and Peeter Verlegh: Feb 1, 2025. For more info: journals.uchicago.edu/journals/jacr/…

What a wonderful Friday webinar with folks from the JACR issue on morality! Thanks to everyone who joined today, and keep an eye on our socials for upcoming webinars! 🥳🧠

Are people really all that occupied with privacy? New research (Dalmia and Diehl) suggests that when people are browsing online, privacy thoughts are dwarfed by the task at hand, even w/ personal info requests. Read this article and more in the Consumer Privacy issue of JACR! 🫣

ACR 2025: Washington, D.C., is calling for papers and projects! Check out the official ACR website for conference details and to learn how you can submit your incredible work! acrwebsite.org/events/acr25/

ACR is pleased to announce the ACR 2026: Chicago co-chairs - Katherine Burson, Ashlee Humphreys, & Grant Packard! Peggy Liu & Irene Scopelliti will chair the doc symposium! See you in the Windy City Sept. 24-27, 2026! And if you need some recommendations, well, I know a guy. 😉

Are you conducting research on how culture shapes decision-making processes & consumption? Consider submitting your work to an upcoming issue of JACR co-edited by Carlos J. Torelli, Sharon Shavitt, & Chi-Yue Chiu! Submission deadline is April 1, 2026, so get those projects going!

When you share about an experience, do you notice how much attention your post receives? Research finds the number of views you receive can affect your remembered satisfaction with the experience. Check out Matt Hall, Jamie Hyodo, & Alix Barasch’s “Mere Attention Effect” in JACR!

The JACR issue “Extending and Expanding Product Usability” will host virtual workshops June 3 (10am EDT & 7pm EDT) to discuss the scope of the issue & how submissions will be evaluated. You can register here: 10am: umass-amherst.zoom.us/meeting/regist… 7pm: umass-amherst.zoom.us/meeting/regist…

Registration for ACR Latin America is now open! Please visit the following website to learn more about the conference (acr.insper.edu.br) and our main ACR website to register (acrwebsite.org). 🇧🇷

Attention students planning to attend ACR Latin America in São Paulo: student travel stipends are available! In exchange for 10 hours of volunteer service, students will receive needs-based support from a pool of about $4,000. To apply: forms.gle/5iJ78UVFQzHepE…

Interested in the metaverse and its intersection with marketing? Then you should join the upcoming JACR webinar on April 25 @9am EST hosted by Amitava Chattopadhya & Haiyang Yang! For more info, visit acrwebsite.org! 👾💻

Sign up for the ACR Latin America Doctoral Consortium taking place on June 25 in São Paulo! This full-day event gives students an opportunity to connect with leading scholars, refine research skills, & win money to support their research! Learn more: acr.insper.edu.br

Planning to attend ACR in the fall? Then check out these *AMAZING* pre-conference opportunities from our friends at the Sheth Foundation and the Marketing Science Institute (MSI): Indulgence: acrwebsite.org/events/acr25/s… Privacy: acrwebsite.org/events/acr25/s…

Know someone who obtained their PhD between 2017 and 2020 who is doing exceptional work? Nominate them for ACR’a Early Career Award! Find out more information here: acrwebsite.org/awards/earlyca… Nominate by July 1 here: acr.memberclicks.net/2025awardsearl…

Award (nomination) season is here! 1) Simonson Mentorship Award: honors mentorship of doctoral students. acr.memberclicks.net/2025awardssimo… 2) Fellow in Consumer Behavior Award: recognizes career contributions to ACR and significant impact on scholarly work in CB. acr.memberclicks.net/fellows2026

Taking a vacation? Planning to purchase a souvenir? In their JACR article, Chu & Shu (2025) find people are more likely to purchase a memento near the end of an experience. Why? Because they’re sad! The same isn’t true if the experience is easily repeatable. Save travels! 🚗✈️🚆