Brinsley Dresden (@brinsleydresden) 's Twitter Profile
Brinsley Dresden

@brinsleydresden

Partner and Head of Advertising Law at Lewis Silkin. UK member of Global Advertising Lawyers Alliance. All views are my own.

ID: 45912278

linkhttp://www.lewissilkin.com calendar_today09-06-2009 19:02:59

421 Tweet

274 Followers

86 Following

Brinsley Dresden (@brinsleydresden) 's Twitter Profile Photo

As I am reposting a post by my partner Geraint which is promoting our adlaw practice, do I need to label this post as #ad? And does Geraint now owe me money? Although he has no editorial control over this post…. lnkd.in/egk8s_V7

Brinsley Dresden (@brinsleydresden) 's Twitter Profile Photo

Once again, the government tackles a complex problem by blaming advertising. And this time, while simultaneously authorising the use of a pesticide that is banned across the EU because it kills bees. What could possibly go wrong? lnkd.in/eU9vNJ6S

Brinsley Dresden (@brinsleydresden) 's Twitter Profile Photo

Today's Observer looks at a couple of examples of ASA decisions about greenwashing and asks whether they could soon face fines of 10% of global turnover in similar circumstances. But its a bit more complicated than that. And is the…lnkd.in/eUWsQSHf lnkd.in/eFKV546h

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Does the fact that we've gone from an overweight Prime Minister (Mr Johnson), to a rather skinning one (Mr Sunak), via one about whom it would be ill-mannered to comment (Ms Truss), explain why the regulation of HFSS advertising ha…lnkd.in/eY_6xMk4 lnkd.in/e5wbTcbJ

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I am delighted to be joining colleagues from GALA Europe in presenting a free webinar on New Developments in Environmental Marketing Regulation in conjunction with the International Advertising Association. Its free and open to all…lnkd.in/e5gQa72T lnkd.in/e3t2QBMs

Brinsley Dresden (@brinsleydresden) 's Twitter Profile Photo

On Wednesday afternoon, my colleagues Oliver Fairhurst and JJ Shaw will be using their old fashioned intelligence to help explain some of the key issues in artificial intelligence. lnkd.in/epA6ga3M

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Today, judgement has been handed down in favour of adam&eve and John Lewis, who successfully defended one of the most high profile claims of copyright in advertising in recent years. Find out how my newly promoted IP litigation par…lnkd.in/eWSvKJCS lnkd.in/eiePXWc6

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Labour's recent attack ads show that after 25 years with no regulation of political advertising, and no new regulatory solutions in sight, political advertising needs to returned to the remit of the ASA, if only for issues of misleadingness. lnkd.in/e3ns3Dcz

Brinsley Dresden (@brinsleydresden) 's Twitter Profile Photo

Etihad are the latest airline to find that green claims just won't fly for airlines, even if they ban plastic cutlery! The ASA don't accept that there are commercially viable technologies, such as Sustainable Aviation Fuel, that s…lnkd.in/da9QButm lnkd.in/d9C9bpXR

Brinsley Dresden (@brinsleydresden) 's Twitter Profile Photo

Please join me and my colleagues for a GALA / IAA webinar on developments in European Advertising Regulation. Follow the links to register! lnkd.in/egvqYsxf

Brinsley Dresden (@brinsleydresden) 's Twitter Profile Photo

Pease join me and my GALA colleagues from the USA, Switzerland, Turkey and the Netherlands for our IAA webinar on New Developments in Environmental Marketing at 4pm on Thursday 11th May. lnkd.in/dXriKKYU

Brinsley Dresden (@brinsleydresden) 's Twitter Profile Photo

If you missed the IAA webinar on new developments in environmental marketing regulation in Europe, which I participated in with my GALA colleagues from the US, Switzerland, Turkey and the Netherlands then you can watch it now on Yo…lnkd.in/eDzT8t3d lnkd.in/e2ZDXebn

Brinsley Dresden (@brinsleydresden) 's Twitter Profile Photo

The ASA published 3 more decisions about greenwashing today, with Shell attracting most press attention. If a brand spotlights its positive sustainability measures, the ASA may condemn it for 'greenlighting' and being misleading by…lnkd.in/e8T95tzt lnkd.in/evhPWXVs

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Following Wednesday's deluge of ASA decisions against Big Oil, it was interesting to see the decision of Switzerland's Commission for Loyalty - a great name for an ad regulator - which concluded that FIFA's claim that the Qatar Wor…lnkd.in/eY--tMMY lnkd.in/et7VMpmw

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Sign up now for our free webinar - "Giving the green light for green claims" - at 4pm (UK time) on Thursday 15th June. Read our blog post for more details. lnkd.in/ekySZePj

Brinsley Dresden (@brinsleydresden) 's Twitter Profile Photo

Delighted that my colleague JJ Shaw has been invited to speak at next week's Campaign Breakfast Briefing about the legal risks presented by Generative AI for the advertising world, and where is AI legislation heading. Details in ou…lnkd.in/egZWPHfG lnkd.in/eTsU4Npr